SULWHASOO

★ KOREAN LUXURY HOUSE · SINCE 1997

THE ICON
KOREAN LUXURY.

Sulwhasoo is the ultimate luxury house of K-beauty — born in 1997 at Amorepacific, inheriting over 60 years of research on Korean ginseng. Its name means "the plum blossom that blooms in the snow," a symbol of resilient and timeless beauty. At the crossroads of hanbang (traditional Korean medicine) and cutting-edge biotechnology, Sulwhasoo is now embraced by beauty editors, dermatologists, and premium skincare lovers in more than 25 countries.

SULWHASOO

★ THE SULWHASOO HERITAGE

60 YEARS OF GINSENG SCIENCE

The most precious anti-aging ingredient in ancient Korean medicine

The Korean red ginseng is the soul of Sulwhasoo. Cultivated for 6 years in the volcanic soils of Geumsan, it is then processed through a patented method that concentrates its active ingredients: the ginsenosides. These bioactive molecules, studied by Amorepacific since the 1960s in its dedicated laboratory, are globally recognized for their exceptional effects on the skin.

Specifically, Sulwhasoo ginseng acts on 4 major anti-aging fronts:

✦ HERITAGE 01

DEEP DENSIFICATION

Ginsenosides stimulate collagen synthesis and densify the skin for a visible “lift” effect in just 4 weeks.

✦ HERITAGE 02

TIMELESS RADIANCE

The JAUM Balancing complex deeply brightens the complexion, restores natural radiance, and reveals renewed skin.

✦ HERITAGE 03

SKIN RESILIENCE

Strengthens the natural barrier and protects the skin against external aggressions (pollution, UV, oxidative stress).

✦ HERITAGE 04

REFINED TEXTURE

Refines skin texture, smooths deep wrinkles, and reveals skin with incomparable silky softness.

This mastery of ginseng combined with 40 years of Amorepacific biotechnology research places Sulwhasoo at the pinnacle of premium K-beauty — the essential brand for luxurious anti-aging routines.

★ THE SULWHASOO SIGNATURES

THE 4 MAIN LINES

From initiation to the ultimate experience. Discover the line that matches your level of commitment.

01

FIRST CARE

The signature ritual

The absolute icon. First Care Activating Serum VI prepares the skin and boosts the effectiveness of your entire routine. Sold every 4 seconds worldwide.

02

CONCENTRATED GINSENG

Renewed intensive anti-aging

The iconic line, renewed in 2024. Pure ginseng concentrate for wrinkles, firmness, and redensification. Rejuvenating Serum & Cream.

03

ESSENTIAL REVITALIZING

Daily well-aging

The renewed line for the daily routine. Hydration, antioxidants, 10-free formula. To gently start Sulwhasoo.

04

THE ULTIMATE S

The pinnacle of luxury

The ultimate experience. Reverse Youth Technology, 40 years of Amorepacific bio-research. For the most demanding skin.

★ THE SULWHASOO HOUSE

DISCOVER THE ENTIRE COLLECTION
SULWHASOO BELOW

From the legendary First Care Activating Serum to the new The Ultimate S Reverse Youth line, find all authentic Sulwhasoo skincare — directly imported from Seoul, with no customs fees.

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45 products
SULWHASOO
68.90 €

SULWHASOO Yunjo Essence Mist 50ml

Brume essence Yunjo Sulwhasoo. Vaporise un voile hydratant à tout moment de la journée.
SULWHASOO
73.90 €

SULWHASOO Overnight Recharging Mask 120ml

Masque overnight recharging Yeoyun. Rituel de nuit qui régénère la peau pendant le sommeil.
SULWHASOO
120.90 €

Sulwhasoo First Care Activating Eye Serum 20ml

Sérum contour des yeux Sulwhasoo First Care, 20 ml. Le geste luxe qui prépare et unifie le regard.
SULWHASOO
125.90 €

SULWHASOO Concentrated Ginseng Renewing Creamy Mask EX 5 sheets

Reveal an intense glow with this ginseng mask that deeply strengthens the skin barrier and improves firmness. The luxurious cream texture intensely nourishes for smooth, plumped, and visibly rejuvenated skin. Ideal for an anti-aging ritual inspired by K-Beauty, to use before a special occasion for an immediate glow ✨.
SULWHASOO
96.90 €

SULWHASOO Lumiwise Brightening Essence Water 150ml

Instantly brightens the complexion for more radiant, even, and plump skin. Strengthens the skin barrier while targeting pigmentation spots for long-lasting glow. Its premium watery texture absorbs quickly, leaving the skin fresh, hydrated, and ready to receive the rest of your K-Beauty routine 🌙.
SULWHASOO
102.90 €

SULWHASOO Lumiwise Brightening Emulsion 125ml

Instantly brightens the complexion with a brightening emulsion that boosts radiance while fading dark spots. Its lightweight texture strengthens the skin barrier and deeply hydrates without a sticky feel, leaving skin smooth and supple. Ideal for a premium K-Beauty routine, it leaves the skin even-toned, luminous, and perfectly prepared for the next steps ✨.
SULWHASOO
157.90 €

SULWHASOO Lumiwise Brightening Ampoule Serum 30ml

Instantly brightens the complexion with targeted action on spots for visibly more radiant and even skin. Strengthens the skin barrier with a formula inspired by K-Beauty that preserves hydration throughout the day. ✨ Treat yourself to a premium ritual that reveals your skin’s natural glow and smooths skin texture day after day.
SULWHASOO
157.90 €

SULWHASOO Lumiwise Discoloration Corrector 30ml

Visibly reduces spots and reveals a brighter, more even complexion day after day. Strengthens the skin barrier with a formula inspired by Korean pharmacopeia for more resilient skin. Add this premium Korean anti-spot serum to your K-Beauty routine for high-performance radiance ✨.
SULWHASOO
559.90 €
624.90 €

SULWHASOO The Ultimate S Infusion Treatment 15mlX4

Give your skin an exceptional anti-aging ritual that intensely strengthens the skin barrier and boosts radiance. This ultra-concentrated infusion smooths wrinkles, improves firmness, and leaves the complexion visibly brighter. Its luxurious texture instantly melts into the skin for a premium treatment worthy of Korean beauty institutes ✨.
SULWHASOO
75.90 €

SULWHASOO Essential Revitalizing Water Ex 150ml

Intensely hydrates the skin while strengthening the skin barrier for lasting comfort. Its fluid texture absorbs quickly and leaves a radiant complexion, soft and plump. Ideal for boosting your Korean skincare routine and preparing the skin for subsequent treatments ✨.
SULWHASOO
81.90 €

SULWHASOO Essential Revitalizing Emulsion Ex 125ml

Intensely hydrate for skin that is more plump, supple, and radiant from the first application. Strengthen the skin barrier with a lightweight texture that absorbs without leaving a greasy film. Inspired by Korean rituals, this emulsion delivers an overall glow to the complexion day after day ✨.
SULWHASOO
141.90 €

SULWHASOO Essential Comfort Firming Cream 75ml

Intensely strengthens firmness and the skin barrier for visibly plumper skin. The creamy texture infuses the skin with long-lasting hydration while revealing a luxurious radiance. Inspired by Korean hanbang rituals, this premium cream smooths features day after day for a calm and refined complexion. 🌸
SULWHASOO
64.90 €

SULWHASOO Ginseng Rejuvenating Cleansing Foam 150g

Deeply cleanses while preserving your skin barrier for soft and comfortable skin. The ginseng formula revitalizes the complexion and boosts radiance from the very first cleanse ✨. Its creamy foam leaves the skin fresh, smooth, and perfectly prepared for your Korean skincare routine.
SULWHASOO
189.90 €

SULWHASOO Concentrated Ginseng Rejuvenating Set (Water 150ml & Emulsion 125ml)

Discover a revitalizing skincare ritual with the SULWHASOO Concentrated Ginseng Rejuvenating Set, composed of a toner (150ml) and an emulsion (125ml). This powerful duo uses the power of concentrated ginseng to provide your skin with rich hydration, while improving its firmness and natural radiance. ✔ Highlights: 🌱 Concentrated ginseng: regenerates and revitalizes, delivering a visible anti-aging effect. 💧 Deep hydration: the toner intensely hydrates, leaving the skin soft and supple. ✨ Light emulsion: absorbs quickly for a comfortable feeling without stickiness. 🌟 Improves elasticity: strengthens and firms the skin for a radiant complexion. 🧴 Suitable for all skin types, even those with specific aging concerns. Perfect for incorporating ancestral benefits into your daily routine, this SULWHASOO set transforms your skin, leaving it revitalized and glowing with health every day!
SULWHASOO
149.90 €
169.90 €

SULWHASOO First Care Activating Serum VI 90ml Set Holiday Edition

Discover revitalized skin with the SULWHASOO First Care Activating Serum VI 90ml Set Holiday Edition. This iconic serum offers an unparalleled skincare experience, combining tradition and innovation to unlock your skin's full potential from the very first step of your beauty routine. ✔ Highlights: 🌺 JAUM Activator™: exclusive formulation that strengthens the skin barrier and boosts the skin's natural radiance. 💦 Intense hydration: infuses the skin with long-lasting moisture for a fresh and luminous complexion. 🧘‍♀️ Silky texture: absorbs quickly without leaving a greasy film, for a velvety touch. 🌟 Reduces signs of aging: improves firmness and elasticity, revealing younger-looking skin. 🎁 Special edition: the Holiday Edition set is perfect for gifting or treating yourself. Add this powerful serum to your daily ritual for radiant, healthy, and vital skin. A true must-have for lovers of luxurious and effective skincare!
SULWHASOO
203.90 €

SULWHASOO Concentrated Ginseng Rejuvenating Cream

Revitalize your skin with SULWHASOO Concentrated Ginseng Rejuvenating Cream. Formulated with concentrated ginseng extracts, this luxurious cream offers powerful anti-aging care that regenerates and firms your skin, revealing a radiant and revitalized complexion. ✔ Highlights: 🌱 Concentrated ginseng: stimulates cell renewal and improves skin elasticity. 💦 Intense hydration: deeply nourishes the skin, leaving a lasting feeling of comfort and freshness. ⚡ Anti-aging effect: visibly reduces wrinkles and fine lines for a rejuvenated face. 🌟 Radiant complexion: brightens the skin for an immediate healthy glow. 👩‍🔬 Suitable for all skin types, ideal for mature skin seeking firmness. Incorporate this exceptional cream into your daily skincare routine for revitalized and vibrant skin. The ultimate solution for a youthful and radiant appearance!
SULWHASOO
203.90 €

SULWHASOO Concentrated Ginseng Rejuvenating Cream Rich

Regenerate and revitalize your skin with the SULWHASOO Concentrated Ginseng Rejuvenating Cream Rich. Formulated to restore youthfulness and radiance to your complexion, this sumptuous cream penetrates deeply to nourish and firm, while enveloping your skin in unparalleled softness. ✔ Highlights: 🌺 Concentrated Ginseng Extract: regenerates and revitalizes the skin, while strengthening its protective barrier. 💦 Intense Hydration: provides lasting moisture for soft and supple skin throughout the day. 🌟 Luxurious Texture: rich cream that melts delicately on the skin without leaving a greasy feeling. 🔬 Reduces the appearance of wrinkles and improves skin elasticity for a smoother, younger-looking complexion. 🥰 Suitable for mature and dry skin, ideal for a pampering treatment. Incorporate this cream into your daily routine for radiant and rejuvenated skin. An exceptional care to enhance your face every day!
SULWHASOO
41.90 €

SULWHASOO Glowing Lip Balm

Enhance your lips with the Sulwhasoo Glowing Lip Balm, a perfect fusion of care and beauty. This balm enriched with natural ingredients offers a radiant glow while intensely nourishing your lips, leaving them soft and hydrated throughout the day. ✔ Highlights: 🌺 Natural ingredients: nourishes and protects the lips thanks to a formula rich in beneficial plants. 💧 Long-lasting hydration: keeps lips supple and hydrated, even in the driest conditions. ✨ Shiny finish: leaves a luminous veil and a silky sensation without stickiness. 🌿 Protection against external aggressions: acts as a shield against the weather. 💄 Suitable for all lips: from the most sensitive to the most demanding, for unparalleled comfort. Add a touch of radiance to your lips with this balm that transforms the appearance and health of your smile. A must-have in your beauty kit for radiant and pampered lips day after day!
SULWHASOO
41.90 €
57.90 €

SULWHASOO Perfecting Lip Color

A luxurious lipstick offering intense color, deep hydration, and long-lasting wear.
SULWHASOO
139.90 €

SULWHASOO Essential Comfort Daily Routine (Revitalizing Water & Emulsion)

Discover a soothing and balancing daily skincare routine with SULWHASOO Essential Comfort Daily Routine, composed of Balancing Water and Emulsion. This essential duo is designed to hydrate and revitalize your skin, providing a sensation of comfort and balance. ✔ Highlights: 🌱 Balancing Water: deeply hydrates and prepares the skin to receive subsequent treatments. 🌸 Emulsion: nourishes and softens the skin while maintaining its hydration throughout the day. 💧 Silky texture that absorbs quickly without leaving a sticky residue. 🌿 Formula enriched with traditional Korean ingredients such as peony root extract for radiant and soothed skin. 🌀 Improves skin texture, making it soft, supple, and even. Ideal to start and end your day with balanced and revitalized skin. Adopt SULWHASOO Essential Comfort Daily Routine for a bright and healthy complexion every day!
45 products

SULWHASOO

45 products

★ YOUR QUESTIONS

SULWHASOO FAQ

Everything you need to know before investing in the Korean luxury house.

Which Sulwhasoo product should I start with?

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The First Care Activating Serum is essential. It’s Sulwhasoo’s signature product since its creation, sold every 4 seconds worldwide. It prepares the skin and boosts the effectiveness of your entire routine. It’s the best entry point into the Sulwhasoo universe.

Is Sulwhasoo suitable for young skin?

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Yes, for prevention. The First Care line and the new Essential Revitalizing are universal and suitable from age 25. The Concentrated Ginseng and The Ultimate S lines are more recommended for mature skin (35+) or skin needing intense anti-aging regeneration.

What’s the difference between Sulwhasoo and The History of Whoo?

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Both houses are icons of luxurious Korean hanbang. Sulwhasoo (Amorepacific) focuses on ginseng science and a more modern approach. The History of Whoo (LG H&H) draws inspiration from Joseon royal court traditions with a more floral and opulent style. Sulwhasoo is more universal and accessible, Whoo more royally opulent.

Is the Sulwhasoo price justified?

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Yes — it’s a Korean luxury brand positioned as premium. The price reflects 60 years of Amorepacific research, proprietary extraction and processing of 6-year-old Korean ginseng, clinically tested concentrated active ingredients, and high-quality formula execution. You’re paying for a true luxury house, not a marketing product.

How long does it take to see results?

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The first effects (radiance, softness, glow) are visible within 2-3 weeks. Significant anti-aging results (firmness, densification, smoothing of wrinkles) require 8 to 12 weeks of use morning and evening. Sulwhasoo works deeply over time — it’s a long-term investment.

Are Sulwhasoo products on Ma Petite Corée 100% authentic?

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Yes, officially guaranteed. Ma Petite Corée has been based in Seoul since 2017 and sources directly from Amorepacific's official distributors. Each product is new, sealed, accompanied by its Korean manufacturing date and full traceability. Shipped from Korea, with no customs fees charged to you in the EU.