KAKAO FRIENDS
★ K-LIFESTYLE · THE KAWAII UNIVERSE
RYAN, APEACH,
AND ALL THEIR FRIENDS.
KAKAO FRIENDS is the kawaii character universe created by KakaoTalk, the number one messaging app in Korea. Ryan, Apeach, Muzi & Con, Frodo, Neo, Tube: eight characters who have become icons of Korean pop culture, available as plush toys, stationery, accessories, beauty products, and fashion. A joyful, collectible K-lifestyle that appeals to all ages — the other side of Korea that you love.
★ THE KAKAO GANG
EIGHT FRIENDS, ONE KAWAII FAMILY
Ryan the lion-bear, Apeach the peach, Muzi & Con, Tube, Neo, Frodo, Jay-G.
Launched in 2012 as KakaoTalk stickers, Kakao Friends have become Korea’s most recognizable pop culture universe. Flagship stores in Gangnam and Itaewon, theme parks, fashion collabs — each character has their personality, backstory, and fans. Here are the 3 most iconic figures.
✦ CHARACTER 01
RYAN
The “lion-bear” without a mane, Koreans’ favorite mascot. Quiet, serious, secretly adorable. Available as giant plush toys, accessories, stationery, beauty — the absolute KAKAO FRIENDS bestseller.
✦ CHARACTER 02
APEACH
The playful and cheeky peach, the favorite girl of countless Korean women. Pastel pink, mischievous expression. Available in beauty accessories, stationery, fashion.
✦ CHARACTER 03
MUZI, FRODO, NEO, TUBE, JAY-G, CON
The full gang — each character has their story: Muzi the radish turned rabbit, Frodo the chic dog, Neo the narcissistic cat, Tube the fluffy duck, Jay-G the mole DJ, Con the master of Muzi.
Iconic characters, kawaii universe, collabs everywhere: KAKAO FRIENDS is the most iconic K-lifestyle pop culture from Korea.
★ THE SIGNATURE RANGES
THE 3 ICONIC RANGES
Choose your universe: plushes, stationery, or accessories.
PLUSHES & FIGURINES
Collectibles
The must-have. Ryan, Apeach, and the gang in plushes of all sizes, figurines, mini mascots — collectible, perfect gifts, kawaii decor.
STATIONERY & ACCESSORIES
Office & everyday
Notebooks, stickers, phone cases, keychains, mugs: KAKAO FRIENDS stationery turns everyday life into a kawaii moment.
BEAUTY & FASHION
Lifestyle collaborations
Regular collaborations with K-beauty and fashion brands: Apeach blushers, Ryan mirrors, t-shirts, beanies. Limited edition each season.
★ THE ENTIRE COLLECTION
DISCOVER THE ENTIRE COLLECTION
KAKAO FRIENDS BELOW
From Ryan to Apeach, plush toys, stationery, and accessories, find the entire authentic KAKAO FRIENDS collection — imported directly from Seoul, with no customs fees.
Stamp Pen Godlife Face Stamp Chunsik - Kakao Friends
Stamp Pen Godlife Face Stamp Chunsik by Kakao Friends, a 2-in-1 stamp pen from the Godlife collection featuring Chunsik's face as a stamp.
Body Pillow Ribbon Curve Body Pillow Chunsik - Kakao Friends
Body Pillow Ribbon Curve Body Pillow Chunsik by Kakao Friends, an XL Chunsik body pillow in a curved shape adorned with a decorative ribbon.
Pillow Plush Nyangnyang Vampire Chunsik - Kakao Friends
Pillow Plush Nyangnyang Vampire Chunsik by Kakao Friends, Chunsik dressed as a vampire cat from the Nyangnyang special with Halloween vibes.
Pillow Plush Downward Dog Yoga Chunsik - Kakao Friends
Pillow Plush Downward Dog Yoga Chunsik by Kakao Friends, Chunsik frozen in a Downward Dog yoga pose as a kawaii pillow plush.
Stainless Tumbler Chundorak Stainless Tumbler - Kakao Friends
Stainless Tumbler Chundorak Stainless Tumbler by Kakao Friends, an insulated Chundorak tumbler where Chunsik teams with Dorak in a Korean lifestyle piece.
Gel Pen Boksim Gel Pen - Kakao Friends
Gel Pen Boksim Gel Pen by Kakao Friends, Boksim, the cheerful lucky Kakao Friends mascot, on a signature gel pen.
Seatbelt Cover Tom and Jerry X Friends Seatbelt Chunsik - Kakao Friends
Seatbelt Cover Tom and Jerry X Friends Seatbelt Chunsik by Kakao Friends, a Chunsik seatbelt cover from the Tom and Jerry X Friends collab.
Clear Stickers Deco Clear Chunsik - Kakao Friends
Clear Stickers Deco Clear Chunsik by Kakao Friends, Chunsik as clear deco stickers with a see-through background for a clean kawaii look.
Plush Keychain Frunji Kkojili Chunsik - Kakao Friends
Plush Keychain Frunji Kkojili Chunsik by Kakao Friends, Chunsik Kkojili from the Frunji Stationery collection, a kawaii Korean stationery world.
3-Color Ballpoint Pen Figure 3-Color Chunsik - Kakao Friends
3-Color Ballpoint Pen Figure 3-Color Chunsik by Kakao Friends, a 3-color ballpoint pen topped with a Chunsik figurine.
Gym Sack Queen X Friends Rock Gym Sack Chunsik - Kakao Friends
Gym Sack Queen X Friends Rock Gym Sack Chunsik by Kakao Friends, a Rock drawstring bag with Chunsik as Freddie Mercury from the Queen X Friends collab.
T-Shirt Queen X Friends Rock Charcoal Chunsik - Kakao Friends
T-Shirt Queen X Friends Rock Charcoal Chunsik by Kakao Friends, a charcoal Rock t-shirt featuring Chunsik in a Queen X Friends stage attitude.
Bandana Queen X Friends Bandana Chunsik - Kakao Friends
Bandana Queen X Friends Bandana Chunsik by Kakao Friends, a cotton bandana printed with Chunsik as Freddie Mercury from the Queen X Friends collab.
T-Shirt Queen X Friends Queen II Black Chunsik - Kakao Friends
T-Shirt Queen X Friends Queen II Black Chunsik by Kakao Friends, a black Queen II t-shirt with Chunsik as Freddie Mercury from the official rock collab.
Deco Stickers Queen X Friends Deco Chunsik - Kakao Friends
Deco Stickers Queen X Friends Deco Chunsik by Kakao Friends, a Chunsik deco sticker sheet with Queen concert vibes and Korean rock mash-up.
Plush Keychain Queen X Friends Freddie Mercury Chunsik - Kakao Friends
Plush Keychain Queen X Friends Freddie Mercury Chunsik by Kakao Friends, Chunsik dressed as Freddie Mercury in the Queen X Friends rock kawaii collab.
Figure Keychain Queen X Friends Freddie Figure Chunsik - Kakao Friends
Figure Keychain Queen X Friends Freddie Figure Chunsik by Kakao Friends, Chunsik as Freddie Mercury in a collector figure keychain from the Queen X Friends collab.
Disposable Camera Platform of Emotions Happiness - Kakao Friends
Disposable Camera Platform of Emotions Happiness by Kakao Friends, a Happiness edition disposable camera from the Kakao Friends Platform of Emotions series.
Mini Speaker Black-Chun Mini Speaker - Kakao Friends
Mini Speaker Black-Chun Mini Speaker by Kakao Friends, Chunsik in his Black-Chun edition on a trendy lifestyle mini speaker.
Disposable Camera Platform of Emotions Joy - Kakao Friends
Disposable Camera Platform of Emotions Joy by Kakao Friends, a Joy edition disposable camera from the Kakao Friends Platform of Emotions collection.
★ TO GO FURTHER
THE KOREAN POP CULTURE UNIVERSE
KAKAO FRIENDS, BT21, LINE FRIENDS — the kawaii K-lifestyle.
KAKAO Friends: the Korean kawaii universe conquering the world
The complete story of KAKAO FRIENDS: the birth in 2012, the global explosion, flagship stores, and iconic characters.
READ THE ARTICLE →
The BT21: BTS’s cute universe in detail
BT21, the other Korean kawaii universe — created with BTS and LINE Friends, in the same vein as Kakao Friends.
READ THE ARTICLE →
The Global Phenomenon of LINE FRIENDS & BTS
LINE FRIENDS, the direct competitor of Kakao Friends — Brown, Cony, Sally, and their friends in the same pop culture spirit.
READ THE ARTICLE →★ YOUR QUESTIONS
KAKAO FRIENDS FAQ
Everything you need to know about the Korean kawaii universe.
Where to start?
A Ryan plush or an Apeach figure for the iconic — these are the two most beloved characters. To start more accessibly, a keychain, a pouch, or a sticker set.
What is KakaoTalk?
The #1 messaging app in South Korea, used by nearly 100% of the population. KakaoTalk launched Kakao Friends in 2012 as chat stickers — they became a true pop culture phenomenon, expanded into flagship stores, parks, and collaborations.
Is Ryan a bear or a lion?
A lion without a mane, self-conscious about his appearance. He comes from Maple Forest and works as a counselor on the Frodo & Neo team. He’s the “grumpy but adorable” character who made him popular — the favorite among Koreans since his creation.
Are the products official?
Yes — we only sell official Kakao IX products (Kakao’s merchandising branch). No counterfeits. Each item bears the official logo and is imported directly from Kakao Friends stores in Korea.
Are there limited editions?
Yes, Kakao Friends regularly releases seasonal editions (Christmas, Valentine’s Day, summer, character birthdays) and collaborations (fashion, beauty, café). Follow our collection — we import the drops as soon as they launch in Seoul.
Are the KAKAO FRIENDS products on Ma Petite Corée authentic?
Yes, 100%. Ma Petite Corée has been based in Seoul since 2017 and sources directly. Every product is new, sealed, and shipped from Korea, with no customs fees charged to you in the EU.