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K-beauty for men
The Korean routine, men's edition
In Korea, skincare is part of men's daily life: a few quick steps and light textures that don't feel sticky. Here are our favourite brands to get you started.
Featured brand
All LANEIGE products →
LANEIGE HOMME
Laneige's men's line is all about fresh hydration (Active Water, Blue Energy): light textures, zero greasiness. It's our best-selling brand with men.
Your routine in 6 steps
No need for 10 steps. Pick the step you're missing and we'll show you the right products.
1
Cleansing & shavingCleansing foams, shaving gels
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2
Toner & aftershaveCalms razor burn
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3
All-in-one hydrationOne product instead of three
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4
Sun protectionInvisible finish, no white cast
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5
Natural complexionSubtle BB creams and cushions
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6
StylingWaxes and pomades, strong hold
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7
Sérums & AmpoulesActifs ciblés anti-âge et apaisants
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8
Coffrets & SetsRoutines complètes en un kit
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9
Soin lèvresBaumes hydratants discrets
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LAZY SOCIETY
12.90 €
LAZY SOCIETY Cica Hand Gel 50ml
Instantly soothes dry hands while repairing the skin barrier thanks to the power of centella asiatica.
Its light gel texture absorbs quickly without a sticky finish, leaving hands soft, radiant, and comfortable every day.
Perfect to slip into your bag for effective hand care anywhere, without interrupting your flow ✨.
LAZY SOCIETY
20.90 €
LAZY SOCIETY All-in-One Deep Scent Wash 300ml
Deeply cleanses the entire body while leaving a fragrance that is rich and sophisticated, lasting all day.
Its all-in-one formula provides maximum comfort every day and simplifies your shower routine 🛁.
Its minimalist design fits perfectly into your bathroom for a modern and relaxed lifestyle.
LAZY SOCIETY
13.90 €
LAZY SOCIETY Diatomaceous Earth Holder 2.0
Add a touch of minimalist design to your bathroom while keeping your accessories perfectly dry.
Made from diatomaceous earth, it instantly absorbs water and prevents moisture every day.
Ideal for an organized and elegant daily routine, it blends seamlessly into all modern interiors 🛁.
LAZY SOCIETY
50.90 €
LAZY SOCIETY Frozen Shaving Gel Refill Set
Ultra-gentle and refreshing shave thanks to this cooling gel that respects the skin barrier.
Soothing Korean formula that reduces irritation and leaves the skin smooth and radiant after each blade pass.
Convenient and economical refill format to incorporate Korean skincare into your daily shaving routine 🧊
LAZY SOCIETY
5.90 €
LAZY SOCIETY Diatomaceous Earth Mini Holder
Organize your bathroom with this ultra-compact soap dish featuring a minimalist design.
Made from diatomaceous earth, it instantly absorbs water to keep your accessories clean and dry.
Its sleek style easily fits into your daily routine and all modern interiors 🛁.
LAZY SOCIETY
39.90 €
LAZY SOCIETY 1 Black + Multivitamin Set
Regenerate your skin barrier while enjoying a gentle and effective daily cleanse.
The multivitamin formula boosts radiance and hydration for smoother, plumper skin.
Ideal for a minimalist skincare routine inspired by K-Beauty, even on the laziest days 🌙.
LAZY SOCIETY
29.90 €
LAZY SOCIETY Premium Cica Shaving Gel 300ml
Instantly soothes shaving with a Cica formula that protects the skin barrier.
Reduces irritation, leaves skin smooth and comfortable, ideal even for sensitive skin.
Provides a calm and fresh complexion after each shave, for clear and radiant skin every day. 🧴
LAZY SOCIETY
15.90 €
LAZY SOCIETY Cica Aftershave Lotion 100ml
Immediately soothes the skin after shaving thanks to centella asiatica, which strengthens the skin barrier.
Deeply hydrates while reducing redness for a calm and radiant complexion every day.
Its light texture absorbs quickly without a greasy finish, ideal for a simple and effective skincare routine. 🌿
LAZY SOCIETY
18.90 €
LAZY SOCIETY Vita Shaving Gel Bright 250ml
Reveal a clear and radiant glow while protecting your skin barrier with every shave.
The vitamin-enriched gel texture reduces irritation and leaves the skin smooth and comfortable.
Ideal for a minimalist yet highly effective daily skincare routine 🧴.
LAZY SOCIETY
34.90 €
LAZY SOCIETY Multivitamin & Mineral Vitamin B 1000
Boost your daily energy with a perfectly balanced complex of multivitamins and minerals.
A formula rich in vitamin B to support vitality, focus, and reduce fatigue at the heart of your lifestyle routine.
An essential wellness product with a minimal and practical design, to take everywhere and care for yourself every day 🧡.
LAZY SOCIETY
46.90 €
LAZY SOCIETY Shaving Gel Refill Set 250ml+500ml
An ultra-smooth glide that protects the skin barrier for irritation-free shaving.
Its fresh gel texture reduces redness and leaves the skin supple, clear, and ready for your skincare routine.
A convenient refillable format that turns daily shaving into a minimalist comfort ritual 🧼💧.
LAZY SOCIETY
16.90 €
LAZY SOCIETY Cica Shaving Frozen 250ml
Instantly soothes the skin after shaving while strengthening the skin barrier thanks to ultra-soothing Cica.
Its cooling effect texture reduces redness and heat for maximum comfort from the first application ❄️.
Ideal for smooth, hydrated, and radiant skin daily, even on the most sensitive areas.
LAZY SOCIETY
5.90 €
LAZY SOCIETY Shaving Handle
Provides a precise and comfortable shave every day thanks to a perfectly balanced grip.
Its minimalist and modern design fits elegantly into your bathroom. 🛁
Built to last, it turns your routine into a true moment of comfort and relaxation.
LAZY SOCIETY
18.90 €
LAZY SOCIETY Black Maca Plus Supplement 120 Tablets
Boost your energy and immunity daily with the power of black maca.
This premium Korean formula supports your physical and mental vitality, perfect for busy days. ⚡
Convenient tablet form for an easy-to-follow wellness routine, at home or in the office.
LAZY SOCIETY
23.90 €
LAZY SOCIETY 8 5-Blade Cartridges
Treat yourself to an ultra-smooth shave with 5 precise blades that respect sensitive skin.
The pivoting head follows the contours of the face for maximum daily comfort.
Rechargeable cartridges with a sleek design, ideal for a minimalist lifestyle and organized routine. 🪒
LAZY SOCIETY
41.90 €
LAZY SOCIETY Shaving Set 8 Pieces
Turn your routine into a moment of comfort with this complete shaving set featuring a minimal and elegant design.
The 8 matching pieces provide a neat, practical, and perfectly organized shaving experience every day.
An essential lifestyle item for a stylish bathroom and clear skin without any hassle 🪒✨.
LAZY SOCIETY
83.90 €
LAZY SOCIETY Shaving Set 24 Packs
Transform your shave into a moment of absolute comfort with a soft foam that glides without irritation.
Its minimal and practical design easily fits into your daily routine, at home or while traveling. ✈️
Designed for sensitive skin, this shaving set reduces tightness and leaves a lasting feeling of freshness.
DOORS
34.90 €
DOORS Hard Gel LTD 200g
Provides a strong and long-lasting hold while keeping hair flexible and free from stiffness.
Its styling gel texture allows for precise styling, perfect for a controlled K-Beauty look every day.
Ideal for a clean and structured finish, whether for the office, outings, or your favorite K-Pop covers 💿✨.
DOORS
31.90 €
DOORS Hard Gel 250g
Ultrastrong hold and shiny finish for controlled styling all day long.
Its gel texture applies easily, without residue, for a clean and structured look.
Perfect for a daily style inspired by K-Pop hairstyles, from the office to the night routine 💼✨.
DOORS
26.90 €
DOORS California Beach Orange Hard Bomb 80g
Dive into a wave of freshness with this scented candle featuring notes of orange and California beach. Its hard candy-style design adds a fun and colorful touch to your interior while staying elegant every day. Light it to instantly transform your space into a relaxing, sunny lifestyle cocoon. 🕯️🌊
Korean men's skincare: K-beauty for men
In Korea, skincare has long been part of men's daily lives. Brands have developed ranges designed for them: textures that absorb quickly, all-in-one formats to save time, soothing post-shave care and natural-looking BB creams.
At Ma Petite Corée you'll find the men's lines of the big Korean houses, LANEIGE, INNISFREE, SULWHASOO and TORRIDEN, as well as 100% men's brands like B.READY. For hair, DASHU waxes and pomades complete the selection. To go further, discover all our Korean skincare.
Frequently asked questions
Which Korean routine for a man just starting out?
Three steps are enough to start: a cleanser morning and evening, an all-in-one that hydrates in one step, and a sunscreen in the morning. You can add a toner or a mask later.
What is an all-in-one?
A single product that does the job of toner, serum and cream. It's Korean men's favourite format: quick and light. Among our best sellers: INNISFREE Forest for Men All-in-One Essence and LANEIGE Homme Blue Energy.
Why do Korean men use BB cream?
To even out the complexion discreetly: hide redness or a small blemish without looking made up. Many men's formulas, like the B.READY cushion, also include sun protection.
What should I use after shaving?
A soothing toner or lotion, often with centella (cica), calms irritation. Have a look at the LACVERT Homme and LAZY SOCIETY aftershaves in our men's toners.
Are the products authentic?
Yes. Ma Petite Corée has been based in Seoul since 2017: we buy the products in Korea and ship them straight from our Seoul office.