MEN
K-beauty for men
The Korean routine, men's edition
In Korea, skincare is part of men's daily life: a few quick steps and light textures that don't feel sticky. Here are our favourite brands to get you started.
Featured brand
All LANEIGE products →
LANEIGE HOMME
Laneige's men's line is all about fresh hydration (Active Water, Blue Energy): light textures, zero greasiness. It's our best-selling brand with men.
Your routine in 6 steps
No need for 10 steps. Pick the step you're missing and we'll show you the right products.
1
Cleansing & shavingCleansing foams, shaving gels
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2
Toner & aftershaveCalms razor burn
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3
All-in-one hydrationOne product instead of three
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4
Sun protectionInvisible finish, no white cast
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5
Natural complexionSubtle BB creams and cushions
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6
StylingWaxes and pomades, strong hold
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7
Sérums & AmpoulesActifs ciblés anti-âge et apaisants
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8
Coffrets & SetsRoutines complètes en un kit
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9
Soin lèvresBaumes hydratants discrets
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AHC
26.90 €
AHC Only For Men Lotion 150ml
Intensely hydrates and strengthens the men's skin barrier for smoother, calmer skin every day.
Its lightweight texture absorbs quickly without a greasy finish, ideal for clear skin after shaving.
Specially formulated for men, it restores radiance and comfort while protecting against external aggressors.
AHC
26.90 €
AHC Only For Men Toner 150ml
Intensely hydrates and strengthens the skin barrier for clear, comfortable men's skin every day.
Its light texture absorbs quickly, leaving the complexion more radiant and the skin visibly smoother.
Ideal after shaving, this Korean men's toner perfectly prepares the skin for your complete skincare routine. 🌊
AHC
66.90 €
AHC Only For Men All-in-One Essence 200ml
Intensely hydrates and strengthens the men's skin barrier for fresh, clear skin every day.
Its all-in-one formula replaces lotion, essence, and treatment, ideal for a simple and effective routine.
Lightweight texture with fast absorption, perfect for radiant skin without a greasy feel, even after a long day. 💼
PUREDERM
10.90 €
PUREDERM Men's Essence Mask Pack 5 Sheets
Instantly restores radiance, hydration, and comfort to tired men's skin.
Strengthens the skin barrier with a concentrated essence that soothes after shaving.
Ideal for a quick and effective men's skincare routine, for smoother, fresher skin. 🧖♂️
PUREDERM
15.90 €
PUREDERM Men's All-in-One Lotion 150ml
Intensely hydrates and strengthens the skin barrier for clear, comfortable skin every day.
Its lightweight all-in-one texture simplifies your skincare routine by combining lotion, essence, and moisturizer.
Formulated for men's skin, it delivers a fresh radiance without a greasy finish, ideal after showering or shaving.
PUREDERM
14.90 €
PUREDERM Men's Aqua Water Lotion 150ml
Intensely hydrates and strengthens the skin barrier for fresh, supple skin every day.
Its lightweight water-based texture absorbs instantly without a greasy finish, ideal for normal to combination skin. 🧴
Formulated in the Korean style for a more radiant and calm complexion, it leaves skin clear and comfortable after shaving.
HERA
60.90 €
HERA Homme Black Active Advanced Emulsion 110ml
Intensely strengthens the men's skin barrier for firmer, smoother, and protected skin every day.
Its fluid and lightweight texture absorbs quickly for deep hydration without a greasy finish, ideal after shaving.
Reveals a radiant and clear complexion, with long-lasting comfort inspired by Korean skincare rituals 💼.
HERA
60.90 €
HERA Homme Black Active Advanced Toner 125ml
Instantly rebalances men's skin with deep hydration while strengthening the skin barrier.
The advanced formula smooths skin texture and enhances radiance, for a fresh and clear complexion every day.
Ideal after shaving, this toner reduces tightness and redness for a simple and effective men’s skincare routine. 🧴
HERA
50.90 €
HERA Homme Blue Essence in Emulsion 110ml
Intensely hydrates while strengthening the skin barrier for fresh, clear skin.
The lightweight men's emulsion texture absorbs quickly without a greasy finish, perfect for daily use.
Reveals a radiant and soothed complexion, even after shaving, for smooth, well-groomed skin. 💧
BLACK MONSTER
17.90 €
BLACK MONSTER Dark Circle Cover Day & Night
Instantly conceals stubborn dark circles with a high-performance coverage day and night. Hybrid skincare + correction formula that smooths the under-eye area while respecting the skin barrier. Natural finish and long-lasting wear for a fresh look inspired by K-Beauty, without caking. 🌙✨
BLACK MONSTER
14.90 €
BLACK MONSTER Sebum Control Balancing Aloe Sunscreen 50ml
Protect your skin with high sun protection while controlling excess sebum for a clear and balanced complexion.
The aloe vera formula soothes the skin barrier and prevents irritation throughout the day. 🌿
Its lightweight, non-greasy finish leaves the skin comfortable and radiant, ideal for the daily Korean skincare routine. 🌞
BLACK MONSTER
15.90 €
BLACK MONSTER Mud Pack & Foam 150ml
Intensely purifies the skin while respecting the skin barrier for a clear and even complexion.
The mud texture transforms into a creamy cleansing foam that unclogs pores and removes excess sebum.
Ideal for achieving smooth, fresh skin full of radiance every day 🧼✨.
BLACK MONSTER
32.90 €
BLACK MONSTER Basic Set
Simplified masculine routines for clear skin and a strengthened skin barrier every day.
Formulated to deeply hydrate and provide a healthy glow without a greasy effect.
Ideal for sensitive skin, this complete set easily fits into your daily skincare 🧴.
BLACK MONSTER
36.90 €
BLACK MONSTER First Impression Set
Create a complete Korean skincare routine for clearer, soothed, and visibly smoother skin.
Protect your skin barrier while reducing shine and blemishes for a fresh complexion all day long.
Ideal for a confident first impression, with clean, hydrated skin that glows with confidence. 🌟
BLACK MONSTER
16.90 €
BLACK MONSTER Perfect Eyebrow Kit
Sculpts flawless eyebrows with a natural, buildable pigmentation that redefines your look.
Enjoy a long-lasting hold that resists humidity and touch-ups all day.
Get a clean, structured finish with an all-in-one kit, perfect for a mastered K-Beauty look every day. 🖤
BLACK MONSTER
19.90 €
BLACK MONSTER Black Monster Night Cream 100ml
Intensely repairs the skin barrier overnight for a visibly more rested complexion upon waking.
Its Korean formula deeply nourishes, smooths skin texture, and strengthens the skin barrier to reduce dehydration and tightness.
Reveals a healthy, even radiance day after day, ideal for a minimalist and effective Korean skincare routine 🌙.
BLACK MONSTER
12.90 €
BLACK MONSTER Black Monster Dual Bomb (Black Bomb)
Double-ended contouring tool, very practical for a sculpted and natural complexion all day long.
Its creamy texture offers intense and buildable pigmentation with a light finish, without any cakey effect.
Perfect for refining features in just a few steps, ideal for everyday makeup or more elaborate K-Beauty looks. 💄
BLACK MONSTER
30.90 €
BLACK MONSTER Custom All-in-One 75ml
Reveals radiant and perfectly smooth skin thanks to this all-in-one formula designed for quick routines.
Strengthen your skin barrier while deeply moisturizing, with no greasy or sticky finish. 🧴
Ideal for simplifying your Korean skincare daily, even on the busiest days.
BLACK MONSTER
30.90 €
BLACK MONSTER White All-in-One Double Serum 75ml
Reveals a luminous glow while strengthening the skin barrier with this smart double serum formula.
Deeply hydrates, smooths skin texture, and evens out the complexion for a visibly clearer face.
Lightweight texture, fast absorption, and non-sticky finish for a minimalist yet highly effective skincare routine 🌙.
BLACK MONSTER
29.90 €
BLACK MONSTER Solo Escape Item
Escape the everyday with a minimalist and masculine design that instantly complements your style.
Designed for comfort and practicality, it effortlessly goes with you everywhere.
An essential lifestyle piece to add to your urban routine for a naturally polished look 🖤.
Korean men's skincare: K-beauty for men
In Korea, skincare has long been part of men's daily lives. Brands have developed ranges designed for them: textures that absorb quickly, all-in-one formats to save time, soothing post-shave care and natural-looking BB creams.
At Ma Petite Corée you'll find the men's lines of the big Korean houses, LANEIGE, INNISFREE, SULWHASOO and TORRIDEN, as well as 100% men's brands like B.READY. For hair, DASHU waxes and pomades complete the selection. To go further, discover all our Korean skincare.
Frequently asked questions
Which Korean routine for a man just starting out?
Three steps are enough to start: a cleanser morning and evening, an all-in-one that hydrates in one step, and a sunscreen in the morning. You can add a toner or a mask later.
What is an all-in-one?
A single product that does the job of toner, serum and cream. It's Korean men's favourite format: quick and light. Among our best sellers: INNISFREE Forest for Men All-in-One Essence and LANEIGE Homme Blue Energy.
Why do Korean men use BB cream?
To even out the complexion discreetly: hide redness or a small blemish without looking made up. Many men's formulas, like the B.READY cushion, also include sun protection.
What should I use after shaving?
A soothing toner or lotion, often with centella (cica), calms irritation. Have a look at the LACVERT Homme and LAZY SOCIETY aftershaves in our men's toners.
Are the products authentic?
Yes. Ma Petite Corée has been based in Seoul since 2017: we buy the products in Korea and ship them straight from our Seoul office.