BT21
Welcome to the BT21 universe
8 characters, 7 BTS members, 1 kawaii family
BT21 was born in 2017 from the collaboration between the members of BTS and the Korean designers of LINE FRIENDS. Not just a simple marketing mascot: each member designed their own character, with their personality, tastes, and little quirks.
Each BT21 character carries a part of the soul of its BTS creator. RJ the cuddly alpaca of Jin, CHIMMY the puppy of Jimin, TATA the alien of V, SHOOKY the cookie of Suga, MANG the masked pony of J-Hope, KOYA the koala of RM, COOKY the boxing rabbit of Jungkook, and VAN the guardian robot who watches over the whole group and represents the ARMY.
At Ma Petite Corée, we import directly from Seoul the official BT21 collection: plush toys, stationery, fashion accessories, cosmetics, lifestyle products. 100% authentic, licensed by LINE FRIENDS Corporation and BIGHIT MUSIC.
The 8 BT21 characters
Each character carries a part of their creator BTS's soul. Discover who corresponds to whom.
Why choose Ma Petite Corée for your BT21?
Our customers' favorite BT21 plushies
Favorite products — selected by our team
Day
Hrs
Min
Sec
KAKAO FRIENDS
32.90 €
KAKAO FRIENDS - Chunsik Car Air Freshener
Fall for KAKAO FRIENDS - Chunsik Car Air Freshener! An adorable accessory featuring Kakao Friends characters, available on Ma Petite Coree.
KAKAO FRIENDS
62.90 €
KAKAO FRIENDS - X Friends Blanket Chunsik
Discover KAKAO FRIENDS - xFriends Chunsik Blanket and add a touch of kawaii to your daily life! Available on Ma Petite Corée.
KAKAO FRIENDS
31.90 €
KAKAO FRIENDS - (OOTD) Plush
Fall for this ultra-soft Kakao Friends plush. Perfect for gifting or treating yourself, it will bring a touch of Seoul to your home.
KAKAO FRIENDS
33.90 €
KAKAO FRIENDS - Plush Chunsik
This small Chunsik plush keychain goes everywhere with you! Attach it to your bag for a 100% kawaii look.
KAKAO FRIENDS
29.90 €
KAKAO FRIENDS - Friends Ryan Pouch
This Ryan desk accessory adds a fun touch to your workspace. Practical and adorable!
KAKAO FRIENDS
57.90 €
KAKAO FRIENDS - Chunsik Plush Toy
Fan of Chunsik? This plush is made for you! Soft, cute, and perfect to complete your collection.
KAKAO FRIENDS
53.90 €
KAKAO FRIENDS - Car Chunsik
This Chunsik item is a must-have for Kakao Friends fans. Careful design, quality guaranteed!
KAKAO FRIENDS
55.90 €
KAKAO FRIENDS - Chunsik Hoodie External Battery
This Chunsik portable battery charges your devices with style. Convenient, compact, and absolutely adorable!
KAKAO FRIENDS
29.90 €
KAKAO FRIENDS - Baby Muzi
This soft Muzi plush is perfect for cuddles and decoration. A Kakao Friends companion you must adopt immediately!
KAKAO FRIENDS
49.90 €
KAKAO FRIENDS - Apeach Figurine
KAKAO FRIENDS - Apeach Figurine - the must-have Kakao Friends accessory! Exclusively on Ma Petite Corée.
The entire BT21 collection
Explore the 685 BT21 products available at MPC
LINE FRIENDS
11.90 €
BT21 CERAMIC MINI CUP KEYRING K-TOKKI
BT21 decor item BT21 - Add a kawaii touch to your interior
LINE FRIENDS
15.90 €
BT21 metal magnet SEOUL EDITION
This BT21 Seoul Edition metal magnet features your favorite character in a perforated postage-stamp design. Each version showcases a Seoul scene, from KOYA to COOKY. Perfect for your fridge or magnetic board, it also holds photos and notes. Official LINE FRIENDS product, shipped from Korea.
LINE FRIENDS
18.90 €
BT21 BABY MORE FLUFFY PLUSH KEYRING
The BT21 BABY MORE FLUFFY PLUSH KEYRING by LINE FRIENDS features adorable characters in super soft plush form. Each keyring comes with a golden ring and chain for easy attachment to your keys, bag, or pouch. Available in 7 different character designs, this official licensed product makes a perfect gift.
LINE FRIENDS
19.90 €
BT21 BABY MORE FLUFFY FACE PLUSH STRING POUCH
Official BT21 Plush - Soft and cuddly, perfect for fans
LINE FRIENDS
13.90 €
BT21 BABY MORE FLUFFY FACE PLUSH BAND
Official BT21 Plush - Soft and cuddly, perfect for fans
LINE FRIENDS
11.90 €
BT21 mini minini TINY POCKET PLUSH HUG ME
Official BT21 Plush - Soft and cuddly, perfect for fans
LINE FRIENDS
16.90 €
BT21 mini minini MAGNET PLUSH KEYRING HUG ME
The BT21 mini minini MAGNET PLUSH KEYRING HUG ME wraps around your bag with magnetic hugging arms. This soft plush keyring features seven adorable characters to choose from, each with a metal ring for easy attachment to your keys. Official LINE FRIENDS product shipped directly from Korea.
LINE FRIENDS
15.90 €
BT21 minini POUCH HUG ME
BT21 Beauty Product BT21 - Take care of yourself in style
LINE FRIENDS
22.90 €
BT21 SNOWMAN PLUSH KEYRING
The BT21 SNOWMAN PLUSH KEYRING is a charming Korean plush keychain that clips easily onto your bags and keys. Choose from seven adorable characters, each featuring a pompom beanie and matching velvet bow. An official LINE FRIENDS licensed product, perfect as a winter decoration.
![[Family Sale] BT21 mini minini HOLIDAY WREATH PLUSH PU violet décoré avec ruban, main tenant la peluche BT21 LINE FRIENDS](http://mylittlekorea.com/cdn/shop/files/Family-Sale-BT21-mini-minini-HOLIDAY-WREATH-PLUSH-PU-Ma-Petite-Coree.jpg?v=1776316457&width=750)
![[Family Sale] BT21 mini minini HOLIDAY WREATH PLUSH PU peluche couronne de Noël violette, décor chambre, LINE FRIENDS](http://mylittlekorea.com/cdn/shop/files/Family-Sale-BT21-mini-minini-HOLIDAY-WREATH-PLUSH-PU-Ma-Petite-Coree_1.jpg?v=1776316457&width=750)
LINE FRIENDS
22.90 €
[Family Sale] BT21 mini minini HOLIDAY WREATH PLUSH PU
Official BT21 Plush - Soft and cuddly, perfect for fans
![[Family Sale] BT21 VONDELS CHIMMY ORNARMENT, porte-clés officiel LINE FRIENDS en forme de CHIMMY, tenu en main sur fond clair](http://mylittlekorea.com/cdn/shop/files/Family-Sale-BT21-VONDELS-CHIMMY-ORNARMENT-Ma-Petite-Coree.jpg?v=1776316597&width=750)
![[Family Sale] BT21 VONDELS CHIMMY ORNARMENT porte-clés officiel LINE FRIENDS, figurine CHIMMY suspendue sur fond clair](http://mylittlekorea.com/cdn/shop/files/Family-Sale-BT21-VONDELS-CHIMMY-ORNARMENT-Ma-Petite-Coree_1.jpg?v=1776316597&width=750)
LINE FRIENDS
39.90 €
[Family Sale] BT21 VONDELS CHIMMY ORNAMENT
Official CHIMMY BT21 keychain - Cute accessory for your keys and bags
![[Family Sale] BT21 VONDELS COOKY ORNARMENT, porte-clés COOKY LINE FRIENDS tenu en main, fond clair](http://mylittlekorea.com/cdn/shop/files/Family-Sale-BT21-VONDELS-COOKY-ORNARMENT-Ma-Petite-Coree.jpg?v=1776316734&width=750)
![[Family Sale] BT21 VONDELS COOKY ORNARMENT porte-clés COOKY rose, figurine officielle LINE FRIENDS sur fond clair](http://mylittlekorea.com/cdn/shop/files/Family-Sale-BT21-VONDELS-COOKY-ORNARMENT-Ma-Petite-Coree_1.jpg?v=1776316734&width=750)
LINE FRIENDS
39.90 €
[Family Sale] BT21 VONDELS COOKY ORNAMENT
Official BT21 COOKY keychain - Cute accessory for your keys and bags
![[Family Sale] BT21 VONDELS RJ ORNARMENT, porte-clés officiel RJ alpaga, main le tient sur fond clair LINE FRIENDS](http://mylittlekorea.com/cdn/shop/files/Family-Sale-BT21-VONDELS-RJ-ORNARMENT-Ma-Petite-Coree.jpg?v=1776316880&width=750)
![[Family Sale] BT21 VONDELS RJ ORNARMENT porte-clés RJ alpaga Jin BTS, accessoire K-pop officiel LINE FRIENDS, fond clair.](http://mylittlekorea.com/cdn/shop/files/Family-Sale-BT21-VONDELS-RJ-ORNARMENT-Ma-Petite-Coree_1.jpg?v=1776316880&width=750)
LINE FRIENDS
39.90 €
[Family Sale] BT21 VONDELS RJ ORNAMENT
Official BT21 RJ Keychain - Cute Accessory for Your Keys and Bags
![[Family Sale] BT21 VONDELS MANG ORNARMENT porte-clés LINE FRIENDS Mang poney danseur masqué sur main, fond clair](http://mylittlekorea.com/cdn/shop/files/Family-Sale-BT21-VONDELS-MANG-ORNARMENT-Ma-Petite-Coree.jpg?v=1776317019&width=750)
![[Family Sale] BT21 VONDELS MANG ORNARMENT, porte-clés MANG LINE FRIENDS, poney masqué dans un style violet sur fond clair](http://mylittlekorea.com/cdn/shop/files/Family-Sale-BT21-VONDELS-MANG-ORNARMENT-Ma-Petite-Coree_1.jpg?v=1776317020&width=750)
LINE FRIENDS
39.90 €
[Family Sale] BT21 VONDELS MANG ORNAMENT
Official BT21 MANG keychain - Cute accessory for your keys and bags
LINE FRIENDS
20.90 €
BT21 REEL PASS CASE K-HORANG
BT21 Beauty Product BT21 - Take care of yourself in style
LINE FRIENDS
15.90 €
BT21 MAGNET OPENER K-HORANG
BT21 stationery item BT21 - Ideal for school and office
LINE FRIENDS
22.90 €
BT21 PLUSH K-HORANG
The BT21 PLUSH K-HORANG is an official K-pop plush where your favorite characters wear a cozy tiger hoodie costume. Choose from seven adorable models: KOYA, RJ, SHOOKY, MANG, CHIMMY, TATA, and COOKY. Featuring soft fabric, detailed embroidered ears, stripes, and paw pads for collectors.
The Global Phenomenon of LINE FRIENDS & BTS
Posted by: Jihyun, founder — Ma Petite Corée, Seoul since 2017
Born in 2017 from a unique collaboration between BTS and LINE FRIENDS, BT21 has become a true cultural phenomenon in Korea in less than ten years. From themed cafes in Hongdae to the shelves of Olive Young, from Netflix K-dramas to the wardrobes of Seoul influencers, the eight characters have woven themselves into everyday Korean life—far beyond simple K-pop merchandise. Discover how BT21 transformed a fan universe into a universal lifestyle, along with over 250 references selected by our team in Seoul.
BT21: The Cute Universe of BTS in Detail
Posted by: Jihyun, founder — Ma Petite Corée, Seoul since 2017
A family of eight characters drawn in 2017 by the BTS members themselves: KOYA, RJ, SHOOKY, MANG, CHIMMY, TATA, COOKY, and VAN. Each represents the personality of a group member, with their own storyline and universe. Dive into the story of the LINE FRIENDS x BTS collaboration, discover detailed portraits of the 8 characters, and explore over 250 official items available at Ma Petite Corée.