BEAUTY OF JOSEON

Beauty of Joseon is a Korean cosmetics brand that draws its inspiration from the Joseon dynasty era, a period in Korean history known for its luxurious beauty rituals and high-quality natural ingredients. The brand aims to revisit these ancestral traditions to create modern, effective, and accessible skincare products.

Beauty of Joseon stands out for its combination of traditional Korean natural ingredients, such as ginseng, honey, and orchids, with modern skincare technologies. They are committed to creating products that are both skin-friendly and environmentally conscious.