MA:NYO Pure Soybean Cleansing Milk — Lait Nettoyant Hydratant au Soja Fermenté

This milk focuses on the fermentation of Glycine Soja (Soybean) Seed Extract (100ppm) obtained after 120 hours of maturation — a process that multiplies the bioavailability of isoflavones (genistein, daidzein) with antioxidant and soothing properties. Soy phospholipids enhance radiance, while saponins dissolve sebum without harsh detergents.

The complex CeraShield™ combines Ceramide NP, Ceramide AP, cholesterol, stearic acid, and glycosphingolipids — a lipid architecture that mimics the natural skin barrier and prevents the feeling of tightness after cleansing.

The Panthenol (provitamin B5) attracts water into the epidermis and soothes redness, while Sodium Hyaluronate (a salt of hyaluronic acid) maintains surface hydration. TheCentella Asiatica Extract calms inflammation thanks to its triterpenoids (asiaticoside, madecassoside), andJojoba Oil (Simmondsia Chinensis) nourishes without weighing down — its composition close to human sebum ensures perfect affinity with all skin types.

☀️ Morning routine

1. On dry or slightly damp skin, pump 2-3 doses of milk into your palms.
2. Massage in circular motions for 30 seconds — the milk turns into an emulsion upon contact with residual water.
3. Rinse thoroughly with lukewarm water, or remove with a damp sponge if you prefer a water-free cleanse.
4. Follow immediately with your toner (no need for double cleansing in the morning).

🌙 Evening routine

1. Apply the milk on dry skin — do not wet your face beforehand, as the makeup removal effectiveness depends on it.
2. Massage generously for 1 minute to dissolve waterproof makeup, sunscreen, and oily impurities.
3. Rinse or wipe off with a soft cloth. If you wear long-lasting foundation, follow with MA:NYO’s Pure Cleansing Foam for a complete double cleanse.
4. Continue with your usual routine (serum, cream).

This milk is intended for the following profiles:

• Dehydrated or reactive skin : soy fermentation combined with the CeraShield™ complex repairs the barrier without stripping.
• Mature complexions : soy phytoestrogens (isoflavones) support skin density and reduce age-related collagen loss.
• Skin sensitive to conventional surfactants : formula tested for no eye irritation, approved by Dermatest (Germany), non-comedogenic and vegan.
• Fans of minimalist cleansing : removes 99% of makeup in one step — perfect for a quick routine or on-the-go makeup removal.

Avoid if: you are looking for an intense fresh sensation or foaming effect — this milk remains creamy and enveloping, without an airy texture.

From the first use: 99% of makeup, sunscreen, and impurities are removedwithout leaving a greasy film or powdery residue. The texture is soft to the touch, never tight.

After 24 hours: the skin retains 299% more hydration compared to conventional cleansing — the ceramide + panthenol complex keeps water in the upper layers.

After 2 weeks: the skin texture balances and refines,sebum is regulated (99% reduction of pore debris according to in vivo tests), and the non-comedogenic formula ensures zero clogging.

This is not strictly an anti-aging treatment, but soy isoflavones may help preserve elasticity with prolonged use — provided a targeted serum is used afterward.

Does this milk replace a two-phase makeup remover or an oil?

Almost. It removes 99% of makeup and sunscreen in one step, including waterproof formulas tested safe for the eye area. If you wear very full-coverage foundation or multiple layers of products, follow with the Pure Cleansing Foam for optimal double cleansing.

Can I use it morning AND night?

Yes. Its milky texture works as a makeup remover in the evening or as a hydrating cleanser in the morning — you adjust the intensity according to your massage (30 seconds in the morning, 1 minute in the evening). No greasy feeling even on combination skin.

What’s the difference with MA:NYO’s Pure Cleansing Oil?

The oil dissolves very thick textures better (sunscreen balms, BB cream SPF50+) and emulsifies on contact with water. The milk offers a gentler, less slippery experience and is better suited for skin that doesn’t tolerate mineral oils — here, everything is based on sunflower, jojoba, and fermented soy.

Is the formula really vegan and dermatologically tested?

The product has completed evaluations for sensitive skin, non-comedogenic, no eye irritation, and Dermatest (Germany), making it compatible with the most demanding protocols. No animal-derived ingredients, certified cruelty-free.

How should I store it after opening?

At room temperature, away from direct light. The airless pump limits oxidation — use it within 12 months after opening. If you notice any change in color or smell, stop using it immediately.

Is it suitable for acne-prone skin?

Yes, the formula is non-comedogenic and keeps pores clear. Soy saponins regulate sebum without drying out, and the absence of synthetic fragrance reduces the risk of inflammatory reactions. However, if you have active lesions, prefer a gentle foaming cleanser as a second step.

MA:NYO (formerly Manyo Factory) was founded in 2012 — the name means "witch" in Korean, referring to the ancestral wisdom of herbalists who transformed plants into remedies. The brand believes that nature offers the best solutions for the skin and carefully selects plant-based ingredients for their effectiveness and safety..

From 2015, the Galactomyces Niacin essence became a cult favorite in Asia with 500,000 bottles sold in three years. In 2019, MA:NYO was acquired by L&P Cosmetics and adopted its current name, but kept its DNA: formulas without parabens, artificial fragrances, mineral oils, or GMOs, vegan certifications, and eco-friendly packaging (sugarcane paper, boxes without tape).

Today, the Pure line — including this Cleansing Milk — embodies the brand’s "10-Ups" philosophy (Tone Up, Softening Up, Condition Up): pure, multifunctional skincare that respects both the skin barrier and the environment. The best-seller Pure Cleansing Oil paved the way; this milk is the comforting version, designed for those who avoid overly fluid textures.

Complete INCI list: Water, Glycerin, Cetyl Ethylhexanoate, Helianthus Annuus (Sunflower) Seed Oil, Butylene Glycol, Sorbitan Olivate, Glyceryl Stearate SE, C14-22 Alcohols, 1,2-Hexanediol, Decyl Glucoside, Hydroxyacetophenone, Arginine, Carbomer, C12-20 Alkyl Glucoside, Ethylhexylglycerin, Behenyl Alcohol, Simmondsia Chinensis (Jojoba) Seed Oil, Tocopherol, Sodium Phytate, Coptis Japonica Root Extract, Malt Extract, Sodium Hyaluronate, Panthenol, Glycine Soja (Soybean) Seed Extract (100ppm), Lactobacillus/Soymilk Ferment Filtrate (100ppm), Hydrogenated Lecithin, Centella Asiatica Extract, Ficus Carica (Fig) Fruit Extract, Ceramide NP, Caprylic/Capric Triglyceride, Glyceryl Stearate, Cetearyl Alcohol, Stearic Acid, Cholesterol, Tetraacetylphytosphingosine, Glycosphingolipids, Xanthan Gum, Ceramide AP.

The active ingredients in bold form the backbone of the formula: fermented soy (antioxidant + brightening), ceramide duo (barrier repair), hyaluronic acid (hydration), panthenol (soothing), Centella (anti-inflammatory). The mild emulsifiers (Sorbitan Olivate, Decyl Glucoside) are derived from sugar and olive—no sulfates. Hydrogenated lecithin stabilizes the emulsion and facilitates the penetration of lipophilic actives.

Important note: the presence of Butylene Glycol and 1,2-Hexanediol (solvents) may irritate ultra-sensitive skin—perform a patch test on the inner elbow before widespread use. However, no fragrance allergens are listed (no limonene, linalool, geraniol), which drastically reduces the risk of sensitization.