HOLIKA HOLIKA
★ K-BEAUTY POP · SINCE 2010
THE MAGIC
K-BEAUTY POP.
HOLIKA HOLIKA is the Korean K-beauty pop, half makeup half skincare, born in 2010 with a "magic" spirit. Heartful Cream Tint, Egg Pore Cleansing Foam, and Skin Tightening Pack, fruity sheet masks: the brand combines serious formulas with a girly and joyful visual universe that has educated a generation in K-beauty.
★ THE HOLIKA HOLIKA SIGNATURE
GIRLY MAKEUP, PORE CARE, MAGIC SPIRIT
Heart cream tints, egg pore care, pop packaging: HOLIKA HOLIKA makes K-beauty a game.
Launched in 2010 by Enprani with a deliberately "magical girly" universe, HOLIKA HOLIKA was built on three pillars: pop makeup, effective pore care, fruity sheet masks. Here are the signature pillars.
✦ PILLAR 01
HEARTFUL CREAM TINT
The signature heart pot tint. Creamy pigmented texture, soft velvet finish, nude and berry shades — the HOLIKA HOLIKA lip icon that has become a cult favorite among young skin.
✦ PILLAR 02
EGG PORE CARE
The Egg Pore range (Cleansing Foam, Skin Tightening Pack, Nose Pack) — egg proteins to visibly tighten pores and smooth texture. The accessible pore reference in pop K-beauty.
✦ PILLAR 03
PURE ESSENCE SHEET MASKS
The Pure Essence sheet mask range — sheets soaked in fruit juice or star ingredients (aloe, propolis, lemon, pomegranate). Instant hydration, unbeatable price, to try an active ingredient without commitment.
✦ PILLAR 04
MAGIC POP AESTHETIC
Heart packaging, stars, animal illustrations, pop colors: HOLIKA HOLIKA brought the magical girl aesthetic into K-beauty. That's what makes the brand instantly recognizable.
Cream lips, egg pore care, fruity masks, pop universe: HOLIKA HOLIKA is the happiest K-beauty entry.
★ THE SIGNATURE RANGES
THE 3 ICONIC RANGES
Choose your range according to your routine: heart tint, egg care, or fruity masks.
HEARTFUL CREAM TINT
Heart pot cream tint
The signature lip range. The Heartful Cream Tint in a heart-shaped pot — creamy pigmented texture, soft velvet finish, nude and berry shades. The HOLIKA HOLIKA lip icon.
EGG PORE
Egg pore care
The pore care range. The Egg Pore Cleansing Foam and Skin Tightening Pack with egg proteins — visibly tighten pores and smooth skin texture.
PURE ESSENCE SHEET MASK
Flash fruity masks
The sheet mask range. Pure Essence Sheet Mask soaked with fruit juice or star ingredients (aloe, propolis, lemon, pomegranate) — instant hydration at an unbeatable price.
★ THE ENTIRE COLLECTION
DISCOVER THE ENTIRE COLLECTION
HOLIKA HOLIKA BELOW
From Heartful Cream Tint to Egg Pore Pack, find all authentic HOLIKA HOLIKA products — imported directly from Seoul, with no customs fees.
HOLIKA HOLIKA My Favorite Vibe Eye Palette
HOLIKA HOLIKA Water Mellow Tone-Up Serum
HOLIKA HOLIKA My Favorite Mood Eye Palette
HOLIKA HOLIKA Gold Kiwi Vita C+ Brightening Serum 45ml
HOLIKA HOLIKA Gold Kiwi Vita C+ Brightening Toner
★ TO GO FURTHER
THE UNIVERSE OF POP K-BEAUTY
HOLIKA HOLIKA, ETUDE, TONYMOLY — joyful and accessible K-beauty makeup.
ETUDE: K-beauty makeup cute girly Cloud Filter Dear Darling
ETUDE and HOLIKA HOLIKA share the joyful pop K-beauty DNA — two accessible and collectible Korean makeup references.
READ THE ARTICLE →
TONYMOLY: K-beauty makeup pop Pandas Dream Chok Chok
TONYMOLY takes pop animal aesthetics to the top — the sister brand in spirit with HOLIKA HOLIKA in fun K-beauty.
READ THE ARTICLE →
MISSHA: K-beauty Time Revolution M Magic Cushion
MISSHA extends the accessible K-beauty spirit but with a stronger skincare focus — another entry into the HOLIKA HOLIKA universe.
READ THE ARTICLE →★ YOUR QUESTIONS
HOLIKA HOLIKA FAQ
Everything you need to know about Korean K-beauty pop magic.
Which HOLIKA HOLIKA product should I start with?
The Heartful Cream Tint in a heart-shaped pot is the makeup icon — creamy pigmented texture, soft velvet finish. On the skincare side, the Egg Pore Cleansing Foam is an absolute bestseller for visibly tightening pores.
How does the Egg Pore Cleansing Foam work?
Its formula with egg proteins gently cleanses while visibly tightening pores. Use morning and evening on damp skin, gently massage the T-zone, then rinse. Combine with the Skin Tightening Pack 1-2 times a week.
Does the Heartful Cream Tint last?
It’s a comfortable cream tint with medium wear. Creamier than an aggressive Korean Velvet Lip Tint, longer-lasting than a balm. Perfect for a daily plumped look with touch-ups during the day. Very flattering on young skin.
Are the Pure Essence sheet masks worth it?
Excellent value for testing an active ingredient without commitment. Aloe, propolis, lemon, pomegranate, mugwort — each sheet targets a specific need. Leave on for 15-20 minutes, then pat in the remaining essence. Ideal for a quick treatment or travel.
Is HOLIKA HOLIKA makeup or skincare?
Both equally. Makeup with Heartful Cream Tint and Magic Tool, skincare with Egg Pore and Pure Essence. The brand embraces the magical girl universe, but the formulas are serious on both sides.
Are the HOLIKA HOLIKA products on Ma Petite Corée authentic?
Yes, 100%. Ma Petite Corée has been based in Seoul since 2017 and sources directly. Every product is new, sealed, and shipped from Korea, with no customs fees charged to you in the EU.