Ultra pigmented color that coats the lips with a shiny, luscious tanghulu effect. Long-lasting wear that stays comfortable without drying out, perfect for K-Beauty days and nights. A radiant glossy glass-like finish, ideal for a trendy and photogenic K-Pop look 📸💋.

Intense pigmentation and ultra-precise lines for eyes that capture all the light. Its long-lasting gel texture glides effortlessly and does not smudge, even at the end of the day. Available in 26 shades to create all your K-Beauty looks, from subtle liner to dramatic smoky eye. 🎨

Intensely hydrate your lips with a melting lip oil texture that deeply nourishes. Bring a natural glossy shine with the soft scent of banana, without any sticky feeling. 🍌 Ideal for a shiny and comfortable Korean makeup look every day.

Provides a natural glow with buildable pigmentation that blends perfectly into the skin. Enjoy long-lasting wear that keeps your cheeks fresh and radiant all day. Its ultra-fine texture offers a velvety finish without any cakey effect, ideal for a flawless K-Beauty look 🌸.

Intensely hydrates the lips while revealing a personalized color based on your mood and temperature. Its melting texture offers long-lasting comfort and an ultra-natural glossy finish. Perfect for an everyday Korean makeup look, easy to layer with your other favorite lip products 💋.

Reveals an intense glow with an ultra-fine veil of light that instantly brightens the complexion. Its lightweight texture blends perfectly into the skin for a long-lasting highlighter finish without any cakey effect. Ideal for enhancing the light points of the face and creating a makeup look worthy of a K-Beauty idol ✨

Intense pigmentation and a shimmering finish for eyes that immediately catch the light. Its silky texture blends easily on the eyelid for long-lasting wear without fallout. Ideal for enhancing your everyday K-Beauty look or creating a bolder eye look for your evenings ✨

Intense pigmentation and velvety texture for ultra-trendy blurred lips. Long-lasting blur finish that smooths fine lines and creates a second-skin effect. Exclusive K-Beauty collab ROMAND x Joanne Friends for a cute and stylish everyday look 💄✨